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Dear Professional!
Traditional closing techniques are dead! Hey, you have sales on the line every
day, so here's the truth; you've been taught the wrong lessons. The biggest
myth? That you actually have to close a sale! Ironically, having to close
a sale is the result of a breakdown that exists in your selling process where
additional sales are being lost.
Never close again and instead, start opening! (The title should have been, The C.I.G. to Never Having to Close a Sale.) Don't you just love these lofty claims? No Jedi Mind Tricks here.
Here's a brand new practical, conversational approach to closing more sales that's been substantiated by thousands of top selling professionals in practically every industry you can think of, especially yours.
So, after you've put aside any negative assumptions or judgments you may have had initially when first reading the title of this book, consider these two universal selling laws that challenge conventional selling wisdom.
* Closing is not something you do to a person, it is something that happens
naturally with them.
* The greatest salespeople are not great closers. Rather, they are skilled openers of new selling opportunities.
The Complete Idiot's Guide to Closing the Sale takes the traditional closing model and turns it upside down and inside out. This groundbreaking book challenges traditional closing strategies bringing new meaning to the phrase, "closing the sale;" a definition that's going to make you more comfortable, more secure and more confident than ever when it comes to asking for the sale and turning your prospects into customers. Tap into this unique and proven, step by step approach that's going to give you the edge over your competition enabling you to align your selling approach with the prospect's preferred buying process and communication style without any pressure, manipulation, confrontation or having to use old school, gimmicky closing techniques.
The greatest salespeople realize that in order to achieve incredible success at selling, you need to become a strong opener rather than a strong closer. Here's your opportunity to discover the new A.B.C'S to becoming a superstar. Always Be Creating Sales!
The Complete Idiot's Guide to Closing the Sale is packed with real life examples, case studies, valuable tools, easy to use templates, scripts and dialogues you can use to close more sales tomorrow and surefire strategies that complement your natural abilities that will bring in more sales for you than ever before with truly less effort. (You're just not going to have to "close" the person in order to do so.)
Wishing you extreme success,
Keith Rosen, MCC
The Executive Sales Coach™